Description :

Grade Level: L3

Location: Islamabad

Last date to apply: 18th July 2025

Job Title: Manager Experiential Marketing – Jazz

We are looking for a Manager Experiential Marketing – Jazz who can lead the strategic development and flawless execution of brand activations, corporate events, and sponsorships nationwide. This role demands a blend of strategic foresight, creative execution, and operational rigor, bringing brands to life through high-impact, on-ground experiences that resonate deeply with our consumers.

You will serve as a key player within the Brand & Communications team, collaborating with internal and external stakeholders to ensure memorable, brand-aligned experiences that drive engagement, affinity, and conversion.

What is Manager Experiential Marketing at Jazz?

The brand Jazz is positioned as a digital lifestyle partner for every Pakistani and continues to play a key role in creating a digitally enabled Pakistan! Jazz offers various products and services that will help an ordinary Pakistani go digital, achieve their goals, and become a better version of themselves. We are looking for a candidate who thrives in a fast-pace, challenging yet personally rewarding atmosphere by investing his/her experience and expertise in Events, Activations & Sponsorships.

This person will get the opportunity to become a part of the brands and communications team for one of the biggest brands in Pakistan. Taking on the responsibility to interact with our customers directly through engaging events/activations & evaluating and locking multiple potential sponsorships across the country. Here is an opportunity for the person to showcase their passion in solving complex on-ground problems and dynamic trouble shooting through teamwork.

He/She will be part of a customer focused marketing team and collaborate across the wider team including Brand, Media & IMX, Pricing & Segments, Sourcing etc with 1-2 resources under him/her. The role reports directly to the Stream Head Experiential Marketing.

What Does Manager Experiential Marketing do?

Key Responsibilities

·        Strategy & Planning

o   Design and implement data-driven experiential marketing strategies aligned with brand objectives.

o   Develop and pitch event concepts, activation roadmaps, and sponsorship plans.

o   Lead annual activation calendar planning and budget forecasting.

·        Events/Activations

o   Oversee end-to-end execution of activations, events, and sponsorship programs, ensuring brand consistency and audience impact.

o   Manage on-ground operations, including agency and vendor coordination, logistics, and compliance.

o   Lead troubleshooting and live-issue resolution during event execution, on-ground brand activations, promotional campaigns, corporate events, sponsorships, and trade shows.

o   Ensure events meet brand standards and deliver high-impact audience engagement.

·        Sponsorship & Partnerships

o   Identify, evaluate, and negotiate high-value sponsorship opportunities that elevate brand visibility and relevance.

o   Cultivate and manage relationships with event organizers, media platforms, and strategic partners.

·        Performance & Insights

o   Track KPIs, monitor, measure, and report on the effectiveness of activations and sponsorships.

o   Lead post-event evaluation and insights analysis for continuous improvement.

o   Create executive reports and presentations for senior leadership.

·        Compliance & Risk

o   Ensure all experiential activities meet legal, safety, and brand compliance standards.

o   Conduct risk assessments and implement mitigation strategies.

·        Other Responsibilities

Stakeholder Management

o   Act as the primary liaison between internal departments (Brand, Digital, Product, Sales, etc.) to ensure marketing strategies are aligned with overall business objectives.

o   Build and maintain strong relationships with external partners, including agencies, vendors, and sponsors, to drive timely and effective project delivery.

Cross-Functional Coordination

o   Lead cross-functional marketing meetings to align key stakeholders on priorities, project timelines, deliverables, and performance expectations.

o   Partner with relevant teams to develop and execute go-to-market plans, product launches, and customer engagement initiatives.

Agency & Vendor Management

o   Oversee agencies and third-party partners from briefing through execution and post-campaign analysis.

o   Manage contract negotiations, service level agreements, and regular performance reviews to ensure quality and cost efficiency.

Internal Communication & Reporting

o   Prepare and deliver regular updates, presentations, and performance reports to senior management and stakeholders.

o   Gather inputs and feedback from relevant teams to refine and optimize marketing activities.

Budget & Resource Management

o   Work closely with Finance and Procurement teams to manage marketing budgets, monitor spend, ensure timely invoicing, and track ROI.

o   Prioritize marketing initiatives based on business impact, available resources, and stakeholder alignment.

Crisis & Issue Management

o   Proactively identify potential risks, bottlenecks, or stakeholder concerns that may impact marketing execution, and implement timely solutions to ensure successful delivery.

o   Proactively identify and address stakeholder concerns, bottlenecks, or issues that may affect the execution or success of marketing initiatives.

·        Key Requirements

o   Flexibility to travel and manage on-site operations.

o   Proven expertise in managing large-scale events and activations.

o   Strong project management and stakeholder alignment skills.

o   Excellent negotiation, budgeting, and vendor management capabilities.

o   Ability to lead multiple high-stakes projects in a dynamic, fast-paced environment.

·        Preferred Skills:

o   Creative mindset with a sharp eye for experience design and consumer engagement.

o   Familiarity with post-event analytics, reporting, and brand audit tools.

o   Proficiency in MS Office, project management tools, and budget tracking systems.

o    Strong verbal, written, and presentation communication skills.

Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.

Requirements

·        Bachelor’s or Master’s degree in marketing, Business, Communications, or a related field.

·         5–8 years of relevant experience in experiential marketing, events, activations, or sponsorship management (preferably in telecom, or media sectors).

Benefits

Why Join Jazz?

As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.

As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 75+ million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.